Perfect for vloggers, theSony ZV-E10pairs a large APS-C sensor and mirrorless versatility with a specialized feature-set built just for content creators. Improving upon the ubiquitous smartphone, the ZV-E10 is an Alpha camera that brings improved image quality, greater choice of lenses, and increased control to up your creativity when shooting.

Taking a concept that originated with the ZV-1, the ZV-E10 is the mirrorless continuation of this idea of a camera built around the concept of vlogging. It’s a highly capable and portable camera but incorporates a series of design choices and shooting modes that are ideal for single-person productions. A vari-angle screen lets you accurately frame up shots, the integrated directional mic is purpose-built for recording more accurate sound from front-facing subjects, and shooting modes like Background Defocus and Product Showcase help you highlight specific subjects with ease.

In terms of specs, the ZV-E10 revolves around a 24.2MP APS-C Exmor CMOS sensor, which enables UHD 4K video recording up to 30p, Full HD recording at 120p, and stills shooting up to 11 fps. Sensitivity ranges from 100-32000 for working in a variety of lighting conditions and the sensor’s design also integrates a 425-point Fast Hybrid AF system for accurate tracking and detection of subjects.

The body design is reminiscent of Sony’s other Alpha E-mount cameras and features an intuitive control layout along with the functional 3.0″ vari-angle touchscreen LCD for intuitive settings control and framing. With audio being a main concern of vlogging and creative content, the ZV-E10 focuses on this aspect of recording by including a 3-capsule directional mic into the camera design as well as incorporating both 3.5mm mic and headphone ports and having the top Multi Interface shoe support a digital audio interface for improved audio quality.