Introducing the Lumix GH7 Mirrorless Camera, Panasonic’s latest powerhouse in the realm of professional photography and videography. Building upon the success of its predecessor, the GH6, this Micro Four Thirds marvel raises the bar with an array of cutting-edge features tailored for discerning creatives.

At the heart of the GH7 lies its ProRes RAW internal recording capability, offering unparalleled flexibility and fidelity in capturing raw footage. Paired with the optional DMW-XLR2 audio interface, the camera boasts 32-bit float recording, ensuring pristine sound quality for your projects. Seamlessly integrated with Adobe Cloud and Frame.io, collaboration and post-production workflows are streamlined like never before.

Versatility is the name of the game with the GH7, thanks to its Open Gate framing option and real-time custom LUTs, empowering users to unleash their creativity without constraints. The compact form factor belies its impressive 25.2MP sensor, delivering stunning imagery whether you’re shooting stills or video. Speaking of video, the GH7 supports 5.7K30 Apple ProRes 422 HQ internal recording, catering to the demands of professional filmmakers and content creators alike.

Enhanced Phase Hybrid AF ensures swift and accurate focus across a variety of shooting scenarios, while a dynamic range boost of over 13 stops ensures rich detail in both highlights and shadows. With 5-axis stabilization onboard, shaky footage becomes a thing of the past, allowing you to capture smooth, professional-grade shots with ease.

Whether you’re an indie filmmaker, professional photographer, or documentary producer, the Lumix GH7 is your trusted companion for capturing stunning visuals with unmatched precision and quality. Versatile, powerful, and packed with features, it’s the ultimate tool for bringing your creative vision to life, whether on set or in the field.

1. Apple ProRes RAW Internal Recording: Elevate your video production with the GH7’s newly integrated Apple ProRes RAW internal recording. Experience unprecedented speed and quality, allowing for seamless editing and unparalleled control over your footage.

2. Enhanced Sensor Performance: Capture breathtaking stills and videos with the GH7’s 25.2MP BSI CMOS sensor. With a dynamic range boost of over 13 stops, enjoy rich gradation and vibrant details in every shot, ensuring your visuals pop with life.

3. Streamlined Audio Recording: Say goodbye to adjusting audio levels mid-shoot. With 32-bit float recording enabled by the optional DMW-XLR2 adapter, coupled with internal recording of 5.7K 30p Apple ProRes 422 HQ and Apple ProRes RAW HQ, achieve pristine sound quality effortlessly.

4. Seamless Collaboration: Simplify your workflow by uploading still images and proxy videos directly to the Adobe Cloud Frame.io platform, ensuring smooth collaboration and efficient post-production processes.

5. Versatile Framing Options: Explore new dimensions of creativity with Open Gate framing, allowing you to capture superior resolution and heightened detail for all social media platforms in any aspect ratio, all in a single shot.

6. Advanced Autofocus Capabilities: Enjoy improved AF performance with Phase Hybrid Autofocus, now featuring real-time recognition AF for Human, Animal, Car, Motorcycle, Train, and Airplane subjects. Capture every moment with unmatched precision and speed.

7. Customizable Color Grading: Unlock new color expressions with real-time custom LUTs, empowering you to apply personalized color grading to your footage on the fly, ensuring your visuals stand out with unique style and flair.

With these key updates, the Lumix GH7 sets a new standard for professional photography and videography, offering unparalleled versatility, performance, and creative freedom for today’s content creators and filmmakers.